Top Marketing Tips for Online Business

Online marketing can be even more challenging. As there are many websites and competing businesses in just about every niche imaginable, using marketing to stand out from your online peers can seem to be an incredible challenge. This is especially so if you don’t have that much money to put into your marketing budget.

But there are plenty of tips which any online business can use to market their business no matter their financial situation. Here are five tips to develop a successful online marketing strategy.

  • Don’t forget your audience

This is the simplest, yet most important tip of all as market research is essential to marketing. Are there particular demographics you are trying to attract? What websites does that demographic frequent? What qualities will they be looking for when they look at your product and how can you show your product has those qualities?

These are just a few questions which any online business should know the answer to before they plan a marketing strategy. Come up with a few, good open-ended questions and then conduct your own market research. Be social and ask customers for their thoughts and check what people are saying about your company on social media. This will help you identify your weaknesses and know what your marketing strategy should look like.

  • Look into Content Marketing

Instead of buying ads on Google or designing some complicated website, you can set up a simple blog or Instagram detailing little facts about your business. You can take a humanist approach which shows your business as being a warm and friendly place, or discuss the ins and outs of the industry in a more technical fashion. As noted above, you have to know what your targeted audience is like and then create content that will cater to them.

Content marketing is more inexpensive compared to traditional approaches, but it is challenging. You will need to update your content regularly, think of interesting things to say all the time, and create well-crafted blogs or videos to attract people to your website. 

  • Get active on social media

Even if you create the greatest blog post ever, it does not matter if no one actually reads it. Places like WordPress are a good way to set up content marketing, but content marketing must be tied into a social media marketing campaign to get it out to potential readers.

But an active social media strategy does not mean creating a business account on every social media website. Focus on one of the major social websites and slowly spread out to the others, once you have a reliable following on your first website. Facebook is probably the default choice, but you can use LinkedIn if your business is more formal and professional and Instagram or Pinterest if your business is more casual. And avoid Twitter.

  • Understand the importance of SEO

A sound social media strategy is very important, but Google remains one of the biggest tools which new customers can use to discover your business. For that reason, it is important to have a good search engine optimization (SEO) strategy.

Remember that Google tracks and ranks websites by how many other pages are linking to them. This means that you want to link to other pages so that those websites may link back to you. You also need to update your content regularly. If you do, then others will link to the new articles and videos you produce, getting your website higher on search rankings.

Dieter Hsiao, CEO of Mezzologic, believes that companies must take a holistic approach to link building, which means collecting links from multiple channels.

While there are small tricks you can use to improve your SEO rating like links and consistently using major keywords, understand that the best way to get high on a Google search is to come out with consistent, quality content. I cannot emphasize enough how important content and content marketing can be for any online strategy.

  • Cater to mobile customers

We know that people are using their mobile phones to go online and conduct business more than ever, but we still underestimate just how much. An April 2016 report from comScore indicates that 65 percent of digital media time is now spent on mobile.

Consequently, any business must have a mobile strategy. This means that it is necessary to design your website so that it is easily navigable by mobile users. It may be a good idea to create a separate website for mobile users, especially if your small business is a retailer or restaurant. Also look at getting less information in every web page – while people may be spending more time on mobile compared to desktops, they still spend less time per page compared to desktops.

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The full body safety harness is a key part of an active fall arrest system. The harness serves two purposes, first, distributing fall forces safely across a worker’s body in the event of a free fall, and second, providing freedom of movement sufficient to allow the worker to effectively perform his or her job. The full body harness combines the features of a sit harness, which supports the hips and upper legs, and a chest harness, which supports the shoulders and chest. When properly used, the full body design contains the human torso and aides in keeping it upright during a fall event.

Harness FrontFront-side-view of a standard full body safety harness.

Related article: 6 steps to a comprehensive fall protection program

Full body safety harnesses are manufactured from different types of fabric webbing that are sewn together to into various configurations or straps. Common harness webbing fabrics include nylon and polyester. Specialty fabrics like Kevlar are used for harnesses used in hazardous applications like welding and arc flash environments. The harness straps are tightened to the body by buckles. Common harness buckles include tongue, quick attachment, and spring tension. A standard full body harness has straps and buckles that tighten around the shoulders, legs, and chest.

Full body safety harnesses are also designed with one or more attachment points. The attachment point can be a critical fall arrest system link like a back D-ring, or it can be a keeper for a lanyard that’s not in use. Attachment points are sewn into the harness webbing and can be made of stamped or forged metal, or plastic. The location of the attachment point is dependent upon the type of harness and what application it will be used in. Standard fall arrest harnesses provide a single D-ring attachment on the back. This allows for attachment of a fall arrest lanyard, and helps to keep the body upright during a fall event. Harnesses used in work positioning are designed with side D-rings which allow for easy attachment of positioning lanyards. Harnesses used in vertical fall protection systems allow for a guided fall arrester to be connected to a front D-ring.

Harness BackBack-side-view of a standard full body safety harness.

All fully body safety harnesses have a rated capacity, or weight limit for the potential user. The rated capacity includes the harness components, the worker’s clothing, and any gear the worker will be using on the job. The capacity is specific to each make and model of harness, with the typical range being between 130-310 pounds. This capacity range comes from the ANSI equipment regulation that defines performance requirements for harnesses (note that there is no OSHA requirement for harness performance requirements). This means that the ANSI rated harnesses on the market are for capacities only falling between 130-310 pounds. There are safety companies manufacturing harnesses with capacities higher than 310 pounds, but these harnesses are technically not ANSI rated. Harness capacities should never be exceeded, because of the serious safety concerns that could occur during the arrest of a free fall. A fallen worker wearing a harness that is either under rated or over rated on capacity could experience significant injury or death.

Choosing the right harness for each job and each worker is important. Application requirements, size, weight limit, number of attachment points, worker comfort, and freedom of worker movement while in the harness are all factors that must be considered when selecting a full body harness.

Thank you for reading,

Michael Evanko
Marketing Manager

Complete articles published@:

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8. Fall height death statistics

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Ammar Pervez; How he became a Digital Entrepreneur from Nothing

Complete interview published at:

To accomplish greatness, one doesn’t just have to plan and strategize, but he/she also need to believe in their idea and skills. Belief is the crucial element that differentiates a successful person from a failure.

Also ReadArif Malik: One of top freelancers in Pakistan tells how he became millionaire

We as people love to read rags to riches story to find motivation in the remarkable journey of an individual who succeeded in life against all the odds. Though many nowadays exaggerate their troubles to add extra flavor in their entrepreneurial pilgrimage, you will find refuge in the story of Ammar Pervez, a budding digital media marketer and affiliate marketing expert from Karachi who started from nothing and still managed to rise to the top.

What motivated you to start an online business?

We all have a particular past that molds us into what we become when we grow up. Mine was profoundly affected by my family especially with what happened with my father who was laid off after he served a company for 15 long years, the incident which led to our financial crisis.

There used to be a time when we didn’t have a single penny to buy food. I have seen my father running around in search of a job to support his family. The difficult time in our lives showed us the reality behind many friendly faces and relatives where some suggested that he should drive a rickshaw.

Also ReadSeema Aziz; Wonder Woman of Retail and behind her brand Bareeze

Our problems went on for three years, and a lot of people ignored us. My dad being the breadwinner of the family had to a lot of things to keep things afloat like selling Biryani, teaching in a local school, etc.

Cutting a long story short, looking at my family’s condition I decided to work twice as hard so my parents would not have to work and that’s how my past brought me face to face with the internet marketing and reselling business, something that I found out I was good at doing.

Before starting your own business, how did you know that you were good at Internet marketing?

I was always fascinated by the idea of working online. I never stopped learning new things on the web. Throughout my journey, a lot of people I have met have appreciated my skills, but none of them cared to promote my work.

I firmly believe in the mantra “First you learn, then you earn” which is the reason I never stop learning. During my family’s financial crisis, a friend of mine informed me that we could make money via blogging and I devoted my energies to learning everything about it.

Five years ago, I started a blog about gaming, and initially, I did a lot of crazy stuff like posting some copied articles and hoped that they would generate some revenue for me. I didn;t know anything about SEO until a friend of mine, Syed Hassan Bukhari told me about it. He convinced me that if I wanted my blog to rank, then I needed to learn how to SEO my articles and blog.

Also ReadAt Maya’s Closet this Couple tells How to run Online Baby Store in Pakistan

In my life’s journey, I only had a few real friends who encouraged me in my endeavors and helped in strengthening my determination. I along with my two other friends launched a website on the lines of WikiHow called “Wimter” which proved to be a turning point in my career.

‘Wimter’ turned out to be a failure since my other two partners were hell bent on profits. Instead of losing hope and getting upset, I gathered my courage and started focusing on learning new things.

It was back in 2016 that I finally found my first client who was working with Amazon’s affiliate program. He hired me as an Amazon affiliate blog marketing consultant but after one month we parted ways as I was new to this world and he wasn’t satisfied with my performance. However, in this short time, I learned a lot of things from him about affiliate marketing.

After losing this client, I focused more on re-selling, and by the grace of God, it has been an amazing experience so far, marking the biggest success for my career. In my first month of Fiverr reselling business, I made $5,000, a figure that many freelancers only dream to hit.

What is Fiverr reselling and how you did it?

My friend Shakir and I used to resell the backlinks on Fiverr. For those who do not know, a backlink is an incoming hyperlink from one website to another, and apart from on-page SEO, backlinking is required to rank on the top of search engine results.

All we ever did was reselling Fiverr Gigs that offered backlink creation. Fiverr is a platform where people sell their Services for as little as $5, so we used to promote some chosen freelancers’ services on social media for twice the amount they charged to their client.

Also ReadSaad Hamid aims to Digitally Empower Women through SheSkills Program

In simple words, if someone bought backlink services from us, we bought same services from a reliable Fiverr gig for half the price and delivered the required results to the client who came to us. We made a lot of money following this model, and I earned $5,000 at the age 16 which means a lot to me.

We kept on re-selling other people’s services for 3 to 4 months, but then my affiliate marketing career kicked in, and I left re-selling. Now, I am running a lot of successful Amazon affiliate program sites, while doing Fiverr reselling as a side-business.

How did you market yourself Digitally?

A lot of people over the internet have failed to generate leads because they cannot digitally market themselves or their brand. The truth is, I never used any paid campaigns like Facebook ads, page boosts or AdWords in my affiliate career.

I always focused on organic reach, because it is more reliable and works in the long term. For my e-commerce business, yes I have used paid ads as creating organic reach for your e-commerce store is a lot of work.

When I was in the reselling business, I used different social media profiles, communities and forums with a great following to promote my services and all. For anyone who is starting their career as an Internet Marketer, I’ll advise them to have patience as it will take some time.

For a career in affiliate marketing, one should know who is their right audience, who will buy the product and what is the right platform to promote it.

Why did you prefer Amazon’s affiliate marketing model to Maxbounty or others?

I chose Amazon affiliate program because it was and still today is a reliable platform. However, my websites are not only promoting Amazon affiliate program products, but a lot of them are selling ClickBank products. I am using CPC networks like Clickbank, but not too much.

Coming back to Amazon affiliate blog, I think it is better than the rest because it generates more reliable and better income than CPC networks. You know what, Amazon affiliate program is fun as well like different companies send me their products to review, and I always enjoy testing different things.

Moreover, I can expand my Amazon affiliate blog business via making a proper business plan like Cnet, Engadget, Trusted Review, etc. that will include a proper verified YouTube channel and everything to boost the sales.

Why do you think Pakistani entrepreneurs hide their blogs from the community?

I believe that it is because of many reasons. I always believe in giving back to the community, and I do share my tactics and strategy. However, revealing the URLs of one’s blogs is not a wise move. There are a lot of risks in the cyberspace like spammers and hackers who can hurt your blog.

Where do you get help with blogging or marketing related issues?

I take help from Google, and I will also advise the newcomers to do the same instead of running after various people. Also, they can read Neil Patel, Backlinko blog, and NicheHacks which have helped me a lot.

What has been the biggest challenge so far?

People, as initially many of them including my family, didn’t believe that I could make money using the internet. I remember there was this Physics teacher who used to tell me that I was the dumbest person on the face of the earth and now all of them like to quote my work as examples.

What is your biggest success so far?

When my Dad got fired, he had to sell our family car for peanuts that he bought after working tirelessly for 20 years. So, the biggest success for me was handing over the keys to a brand new Honda City 2017 to my Dad and also taking my family for Umrah.

What is your message and tips for digital entrepreneurs?

Well, little knowledge always kills and this is why most of the people fail. Do not underrate the value of knowledge and getting some highly required skills. Invest in learning, because it will bring back to you the earning that you crave the most.

Today, knowledge is the most major commodity and the biggest difference between the rich and the poor. Go from one website to another, go from one expert to another and learn.

The interview was originally published in August 2017 edition of MORE magazine and was authored by Bilal Ahmed.

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Arif Malik: One of top freelancers in Pakistan tells how he became millionaire

Arif Malik complete interview published at:

I had this strange idea — People who are failing, fail at something because they don’t know what is the right thing to do. They have not indulged in other people’s positive online business success stories and then they fall in despair, they give up all-together. But how do others find their right niche and turn it into an online business success story?

This guy has found it and will tell you in their online business success stories that only after you have failed so many times, you will be able to find the right mix. Indeed, perseverance is the key to success. Get inspired in these online business success stories.

Here in Pakistan, we make mention of people like Abdul Wali who hailed from a very humble beginning, who never made it to college and who has been selling biryani or even handbags for women for many years; but, kept on learning. Now, he’s a millionaire, a top instructor at Udemy and he has traveled to more than 20 countries of the world.

As much motivating and death defying these stories are, all success stories are not like them. At least Arif Malik’s story is not a “rags to riches” success story, but still, it is a very interesting and encouraging one. For the readers of More News, here is an interview with Arif Malik.

How did this all start?

Well, I was always interested in design and online business. After completing my basic education in the discipline of computer sciences, I came to know that it was not enough for me. I always wanted to earn money online, and my skills were already ahead of the people of my age.

However, to better slake my thirst for knowledge, I opted the Web and Design Diploma from Nicon, which was a big name in the field of I.T. education and training then. Here, I would like to mention this that I self-taught myself, ferreted through tutorials on YouTube and the internet in general and polished my skills by constant practice and implementation of whatever I learned.

Very soon I realized that I knew and exhibited better than what was included in the course and after the completion of course, they offered me a job, but a job was never what I wanted to accomplish in my life.

Speaking of which, I must mention that my father was a government officer of high grade, and I could have easily made my space in public service, but, I had this craze to have my own online business. I had the spirit of an entrepreneur which did not let me settle for anything inferior. Since design and web-related tasks were in my blood, I decided to pursue them.

Tell us something about your success on Elance/Upwork?

Well, after completing my education in 2010 I served at different national and international ad agencies. My first job was as a graphic designer where I got 3 promotions and became an Art Director within a very short period of only 2 years.

To me, Elance was the sesame door. It was a time when all top freelancers in Pakistan were doing Elance. It was one of the most reputable and highly rewarding freelancing websites. In those days, Pakistani freelance community was not as bigger and diverse as it is now.

Most of the top freelancers in Pakistan were either working for Freelancer or Elance/Odesk. My strong graphic designing skill paved the way for my success at Elance.

This unexpected success and the work flow forced me to go from an individual to a team of 4 and this is how Design Guru Communications came into existence. By 2014, my company had received a lot of orders from some big names from USA, Canada, UK, Italy, and India.

2014 proved to be the best year of my entrepreneurial life because my company had won immense fame for a very self-assuring reason. Elance acknowledged us as one of the best companies and we were ranked 38th highly paid Elance Company in the world ranking,

Although my business has gone beyond Elance and I make a lot from the projects that I get from social networks and personal references; however, Elance – which is now Upwork after merging with O-Desk – is still the biggest source of my earning and it has laid the foundation for my success as an internet entrepreneur.

Tell our readers about your company Design Guru Communications?

I started with a small team of 4 people, but very soon the work flow pushed me to have a bigger team. Now, I have my own office in Islamabad with 25+ employees. All of them don’t work from the office. I have also hired people who are no doubt among the top freelancers in Pakistan and get paid via DGCom.

Only on Upwork, we have 400+ completed projects, 300+ positive reviews with a full 5-star rating and we are 97% recommended by our customers and previous clients. We won Elance’s 2014 Performance Award and stood 6 among top freelancers in Pakistan on Elance, while our position among Pakistani companies from Islamabad, was number 1.

Working on Upwork, my company has earned more than $250,000, which even many top freelancers in Pakistan cannot achieve.

I do not like to brag about my earnings (with a grin on his face), although there is no tax applied on digital business, but, I would like to mention that so far we have earned more than half a million dollars. This fact should be motivating for other Pakistani freelancers, that, if I could achieve this, so can they.

As for DGCom; it is now providing very diverse services within the ambit of design. We are providing website design & development, logo design, brand identity design services, graphic design, print and advertising services to a very diverse clientele from all over the world.

What was your biggest success?

I would say that becoming Payoneer’s brand ambassador and getting Elance’s 2014 Performance Award was one of the greatest achievements for me. Also, recently I was invited by KPK’s Government to join their Digital Youth Summit 2017, and I was among the chosen top freelancers in Pakistan who received Digital Freelancer Awards. I always thank Allah almighty, my family and my friends for their support and sincerest wishes.

What was the biggest challenge so far?

A digital entrepreneur’s life is full of challenges. The freelancing sphere is smothering those who are trying to move upwards, making some space for themselves and trying to earn a living.

However, the hardest time that I have been through and which I believe is the biggest challenge for every freelancer is the first 6 months.

It is the make or break time. A lot of people get distracted by other ideas, get discouraged by a few cancellations or bad reviews, leave the freelancing because they cannot wait for the first order. Only persistence, devotion and perseverance help you face the tough time. That’s how all top freelancers in Pakistan have done it.

You just mentioned Payoneer, can you please enlighten us about this company?

Yes. Payoneer is a payment gateway service which is very popular in countries where PayPal does not offer its services and where people e.g. digital freelancers often have to receive payments from their clients abroad.

Wire transfer was the only solution, but I  have tasted bad blood. I had to withdraw thousands of dollars a month from my customers, and once a wire transfer went wrong, I had to wait for too long to chase crumb trail and finally got my money.

Payoneer works by collaborating with the top freelance marketplaces such as Fiverr, Upwork, 99designs, etc. and I believe that almost all top freelancers in Pakistan have used it at least once in their lifetime. The company issues a Master Card to a freelancer who applies for Payoneer’s services through any of the affiliate market places. Now, a freelancer using Payoneer can enjoy a lot of services. They can withdraw their earnings through ATMs, transfer them directly to the bank account or simply send a Payoneer link to any customer and receive the payment.

There is no need of PayPal. Freelancers from the countries like Pakistan and Bangladesh who rank higher on the list of countries with maximum freelancers, but who do not have PayPal, Payoneer is no doubt a life saver.

Under the umbrella of Payoneer, I have conducted 50+ Payoneer freelancer meet-ups in many cities of Pakistan, which include, but are not limited to Lahore, Karachi, Peshawar, and Islamabad, etc. We arrange free of cost meet-ups, social networking opportunities and workshops for freelancers.

Pakistan and India are neighboring states as well as rivals. How do you compare Pakistani freelance sphere with Indian?

Well, India is a technology-rich country, and we know that they are taking the lead because of their progressive policies. You talked about Sunder Pichai; he is an American citizen of Indian descent. Indian software exports put to the shame even the most developed countries of the world, let alone Pakistan. Only in the year 2016, their I.T. exports revenues were roughly 5,000 billion Indian rupees.

However, we must not forget that this is a result of their government’s progressive policies and vision. When it comes to blogosphere or freelancing, it trickles down to the individual level, and this is where Pakistan takes the lead.

Pakistani individuals, irrespective of how “I.T. blind” and careless is their government, have the great potential to take the freelancing and digital eco-system by storm. You would be amazed to know that Pakistani freelancers charge more than Indians and they have a better reputation.

When it comes to the number of freelancers, countries like USA and India lead the world, but when it comes to the quality of work, Pakistani freelancers beat India.

So if a Pakistani freelancer charges $1500 for a gig, an Indian or Bangladeshi freelancer would charge as low as $50 for the same gig.

Although Government is not doing much to empower the digital youth, there are now initiatives like i2i and Empower Pakistan. Payoneer events are also focused on empowering, motivating and training Pakistan’s Internet-savvy youth.

What is your message to young freelancers in Pakistan?

I would not say much but stress on a very basic concern. People tend to give up in their first year of freelancing. Don’t! Be realistic! Do know that freelancing is a “free for all” forum and thus competition is very fierce. But please do not give up! Do not hope to gulp the whole pie; show the willingness to take your piece of the pie and leave whatever you cannot take, for others.

I always say something, Pakistan’s freelancing and digital entrepreneurship market potential are more than 1 billion dollars.

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Our prioritization in new normal (Covid-19)

We are still facing an unpredictable condition as more Covid-19 cases Worldwide, which is why it’s important to do a vigilant check of your policies and procedures to keep clients, patients and employee safe and sound.

This can take many forms: In the workplace, it means reducing exposure, such as limiting staff in the lunchroom or demanding face masks. It means limiting non-essential meetings and leveraging video conferencing with your team whenever possible. It means shared physical space between employees and patients, including avoiding greetings that involve touching or hugging.

Of course, with all new things come encounters, and we are seeing new information daily. In this continuation, I am sharing and updated latest practices for leaders, whether their teams are still working from home or preparing to return at site environment.

Also read: Coronavirus disease (COVID-19): What parents should know

Maximize remote team’s productivity.

What if a certain employee is still having trouble adjusting to remote work, and as a result, productivity levels drop? By offering productivity tools and tricks, this challenge can be alleviated. Let’s consider some choices:

  1. Provide resources for a proper work-from-home setup. 

Educate staff on an appropriate workstation setup and remote work prerequisites.

  1. Define planning and goal setting for remote employees. 

Communicate with team members that SMART planning and goal setting is compulsory. Lead video meetings to delegate tasks to the appropriate team members and follow up on progress via video conferencing. This strategy sets a real tone for employee accountability, engagement and discipline.

  1. Host virtual happy hours to keep team members connected. 

Many employees experience anxiety and isolation when working from home. Solution? Spend time with your team catching up, and not necessarily about work. Virtual happy hours are a great tactic to overcome negative feelings of social distancing and instead, create a positive feeling of relevancy. Person-to-person interactions are the building blocks of culture, even virtually.

  1. Demonstrate empathy for employees balancing child care during the workday. 

Many day care services have closed their doors; even if some are reopening, parents may not be fully comfortable releasing their children back into the public child care system yet. Solution? Have a conversation with your team about staggering shifts, or set a schedule that allows employees to balance work and child care with their partners’ schedules.

  1. Carefully consider when it is safe for your team to return to the office.

When an infectious disease no longer exhausts the medical center’s capability to handle it, the threat would be considered lower risk. As a CEO, business owner and leader, it is your special duty to do your due diligence before opening your corporate doors. 

Here are some factors to consider:

  • Where are you located? This is the most vital element to consider. Monitor Covid-19 cases and stats within your vicinity to reach a decision. In British Columbia, where I’m located, the rate of Covid-19 cases is relatively low compared to the rest of Canada. In Florida, at time of writing, cases are increasing daily. Keep up withlive Coronavirus updatesbefore you consider full operation, and always pay attention to the most up-to-date information from reliable public health sources.
  • How big is your office space, and how many employees do you have? These two factors are correlated. Do you have enough space in your office to create a structured layout and spread out your staff to meet health and safety regulations? If you lack sufficient space to create a structured layout arrangement, continue to encourage the remote work setup.
  • Is your staff ready to return to work?Are they anxious? Eager? Not ready to be in a public setting yet? Manage and remind your employees of the resources available to them through your organization, including communication, tools and services such as EAP (employee assistance program). To avoid high levels of stress, disseminate the new plan of action (new office layout and safety rules), and communicate that it is in place to protect them.
  • Also read:  Coronavirus disease (COVID-19) advice for the public

Remember that taking care of yourself is equally as important. The care you exude for your employees shows in your behavior, and leading by example is the most effective self-care you can model.

The world is changing, and the pandemic has accelerated this shift. While Covid-19 is undoubtedly going to change daily operations, now is the time to think more seriously about alternative sources of revenue to adapt and plan for the future.

Pl read this article: WHO Basic protective measures against the new coronavirus

Young Entrepreneur Council (YEC) is an invitation-only, fee-based organization comprised of the world’s most successful entrepreneurs 45 and younger. YEC members…    

Pl read Asia Pacific Journal of Public Health


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MSA V-Gard Hard Hat

The features that have set the MSA V-Gard as a front-runner in head protection remain, comfortable, durable, customization and support, provides a new twist on style, without sacrificing safety or performance.

MSA V-Gard works diligently to create products that help you do just that. Our objective is to provide protection from the everyday threats. The iconic “V” design is trusted by the millions who wear it day-in and day-out.


MSA safety helmets are well suited for industrial applications,

  • Construction,
  • Mining,
  • Oil and gas

The helmets offer protection during asbestos removal, spraying and painting, sanding and grinding. MSA V-Gard is non-vented industrial helmet with protective cap, 4 point chinstrap fitted and reusable bag.

The truth is, all hard hats are not created equal. Check out this side-by-side comparison.


If you wear a hard hat all day, you want it to be comfortable. We agree and have worked to provide you options that ensure the optimal fit, as well as a touch of style. With your needs in mind, MSA designed the Fas-Trac III Suspension system. Chosen 9 times out of 10 over the competition, this adjustable system provides the comfort you need and the safety you require while on the job-site.


Your brand is important. It echoes the quality of the work you do every day and represents the high standards your organization expects. When you place your brand on a hard hat, you want to make sure it reflects those standards. MSA has provided hard hat customization longer than anyone -. We don’t just set the bar, we are the bar! The custom process we’ve perfected was developed to ensure flexibility, speed and accuracy without sacrificing logo quality and durability. It gives you the power and confidence to design and promote your brand effectively, with pride.

Everybody loves a bargain, yet no discount is worth putting workers at risk.


On complex worksites, you need protection that goes beyond a hard hat. It’s important to drive compliance with confidence by using products that are designed and tested to work together to provide the highest level of safety. MSA hard hats, frames, visors and hearing protection products are all tested and approved together to ensure proper use, fit and comfort — so you can be certain you have the protection you need, where you need it.

V-Gard Safety Helmet – Key features and benefits

  1. Reliable, UV stabilized HDPE non-vented helmet shell
  2. For many industrial applications the ideal and most economical solution
  3. ELECTROSTATIC-INERIS certified (testing according to EN 13463-1). Suitable for use in ATEX environments hazardous zones 1, 2, 20, 21, 22
  4. Economic electrician helmet meeting EN 397 440 V AC and EN 50365 (Triangle symbol is engraved inside the shell) and part of visor testing GS-ET-29 Class 1 and Class 2
  5. GOST certified (–50°C)
  6. Standard slots to easily attach MSA visors and/or ear muffs
  7. 2- or 3-point chinstraps available
  8. 6 shell colors: white, yellow, red, blue, green, orange
  9. Optional: text or full color picture printing an all helmet sides; individual naming stickers; reflective stickers
  10. Lifetime: 2 years storage, +4 years’ service time; MSA delivers stickers to note date of first use and stick to inside shell.
  11. 4 suspensions available:

-Push-Key with slide adjustment and sweat-wicking foam sweatband

-Push-Key with slide adjustment and wipe able PVC sewn in sweatband

-Fas-Trac® III with wheel ratchet and sweat-wicking foam sweatband

-Fas-Trac® III with wheel ratchet and wipeable PVC sewn in sweatband.

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More Benefit:

• Durable and cost-effective high-density polyethylene (HDPE) shell
• Overhead straps made of woven polyester provides comfort and consistent shock absorption
• Push-Key suspension harness with slide adjustment, allowing helmet to be adjusted easily with one hand
• Perforated sweatband is breathable to allow lasting comfort
• Euro 30mm accessory slot allows easy integration with MSA V-Gard accessories
• Space for customization or badging on the front, rear and side
• Size: 52-64cm
• Weight: 335g

Get technical…
EN 397:2012 440V AC, -30°C
EN 50365:2002 1000V AC

Available in…
Blue / green / red / white / yellow

Great for…
Construction / industry / oil and gas / utilities / mining

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